Session 3 – Blogging

This session was all about Blogging…something I have never done…eeek!

We had a great session learning about Amplification (being heard and getting out there) and Engagement (any interaction you can encourage on your sites) as detailed below:

Pro’s of Amplification 

  • Wider reach
  • Endorsement
  • Credibility
  • Brand value increase
  • Increase in customer base ]Increased site traffic
  • Hits, conversions, sales, and engagement

Cons of Amplification

  • Negative feedback – everyone sees’s it
  • Ill-advised or untrained staff working on your Social Media platforms
  • Can you cope with demand

But I have to say the most exciting bit of this session was learning about Canva…it’s amazing!! I have been using it ever since to design posts for Social Media and also leaflets and certificates, I have attached a couple below to give you an idea.

Screen Shot 2017-05-28 at 19.13.28.pngScreen Shot 2017-05-28 at 19.15.24Screen Shot 2017-05-28 at 19.15.05.png

 

 

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